About Doug MillsDoug is the Founder, and Lead Strategist at Monopolists. His expertise has led the company to become the #1 ranking lawyer SEO expert on Google in just its first year. He doesn’t enjoy talking about himself in the third person, but understands that’s how these Author Bio's work. Doug’s passion is helping attorney entrepreneurs exceed their business goals by dominating local search.
I know ‘it depends’ isn’t the answer you’re looking for, so we’ll be able to narrow down some realistic timeframes for different starting points, and varying circumstances as we cover the factors that affect how long it will take for your SEO campaign to begin producing rankings – and results.
A Fundamental Truth About Search Engine Optimization
Off-Page Optimization: What You Need To Know
Does the latest talk and terminology regarding search engine optimization or SEO feel like a foreign language? For sure, it can be complicated at first glance, but it’s a fact that nothing works like SEO to grow a local – or even a national law practice.
To put the SEO acronym in simpler terms, it’s all about getting your law firm’s website to show up on the first page of Google for people who search online for an attorney in your city (you can hire a lawyer SEO Expert). By understanding the basic principles, it becomes easier to see SEO’s potential to bring your practice to a whole new level. READ MORE
You might have asked yourself, “Do I need to invest some of my marketing budget into hiring a legal marketing specialist? Will they be able to produce the results I need?”
Instant information is at everyone’s disposal these days, and nearly everyone uses the Internet to help them locate services and products. That includes searching for law firms and legal advisers. Nearly all online searches stop after checking sites on Google’s first page, so if your website is farther down the list and doesn’t show up on Page 1, then your chances of attracting clients online are pretty low. You can learn more about the top 10 SEO Factors here.
DIY SEO Tips That Anyone Can Implement For Their Website
You’ve probably heard (or read case studies) about the powerful results SEO can produce for a legal practice – and wondered how much optimizing your website could do for your lead generation efforts. Perhaps you just want to try out a few do-it-yourself hacks to see what happens. However, if you’re like a lot of people, when you start reading about the technical aspects, such as building backlinks, fixing bugs, or increasing load speed, you may feel like it’s way out of your league or what you even have time for.
Here are a handful of simple and straightforward fixes that are SEO tips for marketing your professional services that you can learn about to do yourself that will greatly improve the SEO quality your site and that don’t require specialized technical know-how. These tips will also help you identify the best lawyer SEO service – if you choose to do so. You may want to read more about this as well: How to Spy on Your SEO Agency.
On-Page SEO Strategies That Will Move The Needle For Your Search Engine Rankings
Five or six years ago, when stuffing your title tag, and your heading tags (h1’s – h5’s) were a big factor in getting your website to rank well in online search results – SEO was a lot less complicated. Fortunately, the days of keyword-stuffing, and over-optimization working in the SERP’s are long gone. Google’s algorithm to rank websites has become much more complex, and your SEO strategies must follow suit. Law firms are no exception. But the good news is that with the proper optimization methods, your practice can tap into the steady stream of clients searching for you online.
It’s simply not enough to just have a website, you must now have a strong web presence. And to achieve that you must know something about search engine optimization for lawyers, which can become the most important aspect of your internet marketing visibility. READ MORE
How much more profit would you make if your firm could generate 50% more leads who are ready to hire you, for 33% less than you’re spending to generate those same leads now?
Learn more about the Top 10 SEO Factors For Lawyer Sites right here.
What Is Lead Nurturing For Attorneys?
Lead nurturing is taking someone who has already shown interest in your services, and advancing that interest by providing them with the answers and information they need. READ MORE
Do you take great care of your clients, but still struggle to get as many glowing reviews from clients as you think you should? Does your legal practice area make it difficult or uncomfortable for clients to post a review about what a great result you got for them?
Your clients might not want to publicize their legal issues by raving about what an awesome criminal defense attorney you are in an online review. Surprisingly enough, many family law attorneys also have a tough time getting as many positive reviews as they probably should. Most attorneys have enough on their plate just trying to manage their firms, but a consistent stream of positive customer reviews is an important aspect of a successful law firm search engine optimization campaign – especially for firms that rank in Google’s Maps 3-Pack. You may also want to see what your SEO agency is upto with your budget.
In any legal practice, your business success depends on having a full pipeline of new leads and a long trail of happy clients.
That’s why most attorneys know the importance of having a solid marketing plan in order to drive high-quality traffic to your website through social media, paid ads, and search engine optimization (SEO).
However, getting traffic is only one part of the equation. You want to be sure that website visitors turn into phone calls and, eventually, new clients.
You may also want to check out How To Spy On Your SEO Agency – The Ultimate Cheat Sheet.