Along with backlinks, and RankBrain, content is one of the top 3 Google ranking factors. Search engines like tightly-focused content because it allows them to show the most relevant content to a specific search query.
About the Author: Doug Mills
Doug is the Founder, and Lead Strategist at Monopolists. His expertise has led the company to become the #1 ranking lawyer SEO expert on Google in just its first year. He doesn’t enjoy talking about himself in the third person, but understands that’s how these Author Bio's work. Doug’s passion is helping attorney entrepreneurs exceed their business goals by dominating local search.